2020 Trends
Gartner told about technological trends until 2020, which are especially important for IT companies Consulting agency Gartner has released a report on trends, which should pay attention to IT companies. They will be able to make the most of them.
Here are some common trend forecasts:
- Gartner predicts that by 2021, IoT devices will generate additional cash flows of about $ 2.5 million per minute, and IoT sensors will be sold every hour for about $ 1 million.
- By 2022, a business based on blockbuster technology will grow to $ 10 billion.
- By 2020, companies will actively use such distributed registry products as smart contracts to increase the efficiency of their own business and reduce its costs.
- According to forecasts, the number of people making purchases on the Internet, according to the results of 2016 will exceed 1.5 billion people. By 2019 this figure should reach 2 billion people.
- By the end of 2016, more than 150 million people around the world have downloaded the Pokemon Go application, showing a rapidly growing interest in augmented reality. And here are some forecasts from Gartner for IT companies for 2017 and beyond:
- By 2020 more than 100 million consumers will make purchases with the help of augmented reality. By the end of 2017, every fifth representative of the world's leading retail brands will introduce augmented reality technology as another way of shopping.
- By 2020, more than 30% of web browsing sessions will be done without using screens. We will be provided with the help of Google Home or Amazon Echo smart helpers upon request. They will search the network with our voice. This moment will dramatically change many traditional tools of traditional Internet marketing.
- By 2019, according to forecasts of Gartner experts, more than 20% of brands will start to refuse the use of mobile applications. This trend is aggravated by the high cost of maintaining the relevance of the application. Gartner predicts that the decrease in the average monthly activity of using such applications will decrease.
- by 2020, algorithms will significantly affect the behavior and mood of consumers. An example of Pokemon Go demonstrated how powerful algorithms can be in user behavior issues. According to forecasts of analysts by the end of 2017, we will hear a minimum of one brand, which will announce a significant increase in profits due to the use of algorithms.
- Blocking technology will be actively introduced into the business. According to CrunchBase now this segment attracts venture investments faster than any other sphere.
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